Beauty Training and Financial Management Empowerment for KWT Sewagati Members : Pemberdayaan Pelatihan Kecantikan Dan Manajemen Keuangan Bagi Anggota KWT Sewagati

Rochmad Bayu Utomo; I Gusti Ayu Agung Mas  Andiani Pratiwi; Septhia Fadhilla Nurkhasanah; Desak Putu  Putri Maharani

doi:10.57152/consen.v6i1.2708

Authors

Rochmad Bayu Utomo Universitas Mercu Buana Yogyakarta
I Gusti Ayu Agung Mas Andiani Pratiwi Universitas Mercu Buana Yogyakarta
Septhia Fadhilla Nurkhasanah Universitas Mercubuana Yogyakarta
Desak Putu Putri Maharani Universitas Mercu Buana Yogyakarta

DOI:

https://doi.org/10.57152/consen.v6i1.2708

Keywords:

Beauty Training, Entrepreneurship, Financial Management

Abstract

Empowering housewives is a crucial strategy for supporting the household economy in Indonesia post-Covid-19. The pandemic has led to decreased income due to job losses and reduced economic activity. By improving skills, access to capital, and business opportunities, housewives can increase family income sources. Programs such as entrepreneurship training, access to digital marketplaces, and micro-capitalization help build independent businesses. This increases family economic resilience and national recovery through MSMEs. In the Pasekan Lor hamlet, the majority of housewives act as household managers with free time but lack skills. This situation opens up opportunities for empowerment and financial independence for housewives. The Community Service Program (PKM) activity for housewives in the Pasekan Lor RT 04 Pasekan Lor neighborhood, Balecatur, Gamping, Yogyakarta, aims to change the mindset of housewives towards entrepreneurship, specifically in the beauty sector, particularly makeup, to improve welfare. The economic empowerment

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